10 Outreach Tools You Should Know About

Do you want to scale outreach without scaling headcount?

The top sales teams are using AI-powered outreach tools that handle the grunt work: automating follow-up emails, personalizing at scale, and flagging the perfect moment to reach out.

Let’s look at the best outreach tools for reshaping your outreach efforts.

10 Best Outreach Tools to Consider

From smart email assistants to AI sales tools that handle multi-channel outreach while you sleep, let’s look at what the top platforms on the market have to offer.

1. Artisan

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Artisan is an AI sales platform that automates and scales outbound outreach across email and LinkedIn. It's a top contender in the AI SDR space for handling early and mid-funnel tasks at scale.

Its core engine, Ava, acts as an AI BDR that runs on autopilot. She handles prospect research, message personalization, follow-ups, and A/B tests. Ava also has email deliverability tools to avoid spam folders and boost inbox placement.

What’s more, Artisan boasts a vast database of over 300 million verified B2B, ecommerce, and local business contacts.

Key features:

• Personalization of outbound messages for every lead using real-time social, web, and behavioral data
• A waterfall algorithm for best-fit lead targeting
• AI-powered lead research
• Website visitor tracking to identify and convert anonymous traffic
• Email and LinkedIn outreach with fully automated multi-channel sequences
• Ongoing sales data enrichment and prospect profile updates

Pricing:

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2. Mailshake

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Mailshake is a sales engagement and outreach tool that helps you connect with leads through LinkedIn and email.

You can schedule automated follow-ups, send personalized messages in bulk using mail merge, and call prospects directly from the user-friendly dashboard. 

Mailshake uses an AI email writer to personalize outreach at scale. It prioritizes leads based on engagement, so you know who to follow up with first, and tracks email activity in real time to help you act fast.

Key features:

• Automated email sequences with reply detection, scheduling, and throttling (email volume controls to protect domain reputation)
• A/B testing for subject lines, copy, and sequence structure
• SHAKESpeare AI writer to generate quick and quality outreach copy
• LinkedIn automation and built-in phone dialer (higher-tier plans)
• Integrations with Salesforce, HubSpot, Pipedrive, and 1,000+ apps via Zapier
• Email warm-up, sending rotation, and deliverability controls
• “Lead catcher” for filtering out warm leads

Pricing:

• Starter ($29/user/mo): One email account, 1,500 sends, basic tools
• Email Outreach ($49/user/mo): Two email accounts, unlimited sends, CRM integrations
• Sales Engagement ($99/user/mo): Adds LinkedIn automation, phone dialer, advanced features
• Agency: Custom pricing
  
  

3. Reply.io

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Reply.io is a sales engagement platform for automating cold outreach across email, LinkedIn, SMS, and cold calls. 

It lets you build multichannel sequences with reply detection, scheduling, A/B testing, and a built-in VoIP dialer. 

There’s also Findy, a LinkedIn Chrome extension that helps you quickly find verified emails and contact info right on LinkedIn. It adds prospects directly to your Reply campaigns with no switching between tabs.

Key features:

• Jason AI assistant to write emails, handle replies, and book meetings
• 140M+ B2B contact database with advanced filters
• CRM integrations with HubSpot, Salesforce, Pipedrive, and more
• Email warm-up, spam detection, and inbox placement tools
• Meeting scheduling with Google Calendar integration
• VoIP (Voice Over Internet Protocol) cold calling with browser access, call recording, and international customer support
• Personalized videos integrated into outreach emails using Vidyard

Pricing:

• Email Blast ($179/mo): Unlimited users, 50,000 contacts, mailboxes, email only
• Multichannel ($99/user/mo): Email, LinkedIn, SMS, calls, five mailboxes
• AI SDR ($500/mo): Fully automated outreach with real-time lead gen

4. Hunter

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Hunter.io is a go-to tool for outreach and lead generation, best known for helping you find and verify professional email addresses.

Moreover, it builds prospect email lists (e.g., by domain or job title) and runs cold email outreach. Hunter combines data sourcing and email delivery in one platform, which makes it a simple, all-in-one solution for reaching out at scale.

Key features:

• Domain search to find emails, names, job titles, and social links by company
• Bulk email finder and email verifier via CSV upload
• Cold email campaigns with personalization, attachments, and basic sequencing
• Performance reports filtered by campaign, date, and top performers
• Chrome and Firefox extensions for on-the-go email discovery
• Google Sheets add-on for in-spreadsheet email verification
• Integrations with HubSpot, Salesforce, Zoho, and Zapier 
• Team collaboration with role permissions across accounts

Pricing: 

• Free: 25 searches, 50 verifications, 1 email account, 10 recipients/campaign
• Starter ($49/mo): 500 searches, 1,000 verifications, 3 accounts, 500 recipients
• Growth ($149/mo): 5,000 searches, 10,000 verifications, 10 accounts, 5,000 recipients
• Scale ($299/mo): 10,000 searches, 10,000 verifications, 20 accounts, 15,000 recipients

5. Outreach

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Outreach.io is a sales engagement platform built for enterprise teams that need more than just email automation. It offers a full suite of tools across deal management, sales intelligence, and workflow automation.

The platform also tracks every prospect move with real-time analytics and detailed reporting, plugs into CRMs, and syncs data so your pipeline is always up to date.

Key features:

• Multichannel sales sequences across email, voice calls, SMS, and LinkedIn 
• Email reply detection to pause or adapt outreach in real time
• Built-in A/B testing to optimize email and task workflows
• Call recording, transcription, and sentiment analysis for next-step suggestions
• Deal risk alerts and smart follow-up recommendations using AI
• Live call coaching, auto summaries, and in-call battle cards for reps
• Performance dashboards to track sequence and rep effectiveness
• Pipeline tracking and forecasting based on real-time engagement data

Pricing:

Outreach provides a quote tailored to your team size and needs. There is no free plan, and a one-year commitment is usually required.

6. Yesware

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Yesware is an email outreach app that tracks multiple lead actions—email opens, link clicks, attachment views—to send precise follow-ups. 

Yesware also automates email sequences and uses customizable email templates to keep your outreach consistent. Two handy features are the meeting scheduler and the Prospector tool. The latter helps you find and enrich leads from a large B2B database.

Key features:

• Email open, click, and attachment tracking inside Gmail/Outlook
• Engagement analytics, including open rates and reply rates
• Simple multi-channel campaigns 
• Drip email sequences managed directly from your inbox
• Built-in meeting scheduler with Google Calendar and Zoom integration
• Salesforce integration 
• Automatic sync of emails, calls, and engagement data to CRM

Pricing:

• Free (10 emails/mo): Basic tracking, meeting scheduler
• Pro ($19/user/mo): Unlimited tracking, 20-recipient campaigns, personal reports
• Premium ($45/user/mo): Unlimited campaigns, team features, no send limits
• Enterprise ($85/user/mo): All Premium features plus Salesforce sync, SSO, admin controls

7. Snov.io

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Snov.io is a sales automation tool that helps businesses find leads, verify emails, and run personalized email drip campaigns. 

It combines AI prospecting, outreach, and a built-in CRM, making it easy to manage your full outreach workflow. You can also automate LinkedIn tasks, warm up your email accounts, and integrate with tools like HubSpot or Pipedrive.

Plus, behavior-based triggers help you catch prospects right when they’re ready for your offer.

Key features:

• Email verification and email finder with domain, company, and name-based search
• Drag-and-drop functionality for email drip campaigns with unlimited steps
• AI email writer that generates personalized outreach content
• Email warm-up and sender rotation to boost deliverability
• Deliverability checker to flag domain and other issues before sending
• Calendly integration 
• Built-in CRM for tracking leads, deals, and touchpoints
• Integrations with HubSpot, Pipedrive, Zapier, API, and webhooks

Pricing:

• Trial: 50 credits, 100 recipients, 1 warm-up, basic tools, and in-built CRM
• Starter ($39/mo): 1,000 credits, 5,000 recipients, 3 warm-ups, unlimited emails, team seats, LinkedIn automation, API/CRM integrations
• Pro ($99/mo): 5,000 credits, 10,000 recipients, unlimited warm-ups, A/B testing, spintax, CRM teamwork, team stats, priority support, one-on-one onboarding

8. Lavender

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Lavender is an AI-powered email assistant and coach built to help you write better sales emails, faster. 

It plugs right into your inbox (via a Chrome extension for Gmail or Outlook) and gives you real-time suggestions and scoring to improve your message as you write.

Lavender’s AI is trained on nearly 200 million sales emails and uses OpenAI’s GPT-4 for real-time, personalized feedback that makes your emails on point.

Key features:

• AI email coach that gives real-time feedback and quality scoring
• Subject line, tone, and spam-word analysis built into the composer
• Personalization assistant with prospect insights and tailored talking points
• AI writer for drafting full emails and replies 
• Team dashboard tracking reply rates, lead quality scores, and campaign performance
• Support for multi-inbox workflows
• Integrations with Outreach, Salesloft, HubSpot, Gong, and others

Pricing:

• Basic: Five emails/month, core AI writing tools, Gmail/Outlook only
• Starter ($29/user/mo): Unlimited AI writing, email insights, multi-inbox, chat support
• Individual Pro ($49/user/mo): All Starter features, priority support, success manager
• Team ($99/seat/mo): Team dashboard, advanced analytics, coaching tools, onboarding, and training 

9. SalesLoft

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SalesLoft is a sales engagement platform built for larger sales teams looking to manage outreach and deals in one place. 

Similar to Outreach, it offers multi-channel cadences, a built-in dialer, email tracking, and AI-powered insights. 

What sets SalesLoft apart is its extra tools, which include pipeline management, forecasting, and even inbound chat support (thanks to its acquisition of Drift), making it a complete solution for running your entire sales cycle.

Key features:

• Sequence builder for emails, calls, voicemails, and social steps
• Personalization at scale with templates and dynamic fields
• Voicemail drop and dialer for higher connect rates
• Call and video transcription with AI conversation analysis
• Deal health scoring with risk alerts and next-step suggestions
• Pipeline tracking with visual deal stages and engagement insights
• Forecasting tools with trend analysis 
• Rhythm AI assistant for real-time outreach recommendations
• Inbound lead capture and chat automation via Drift integration
• CRM and tool integrations with Salesforce, LinkedIn, Gong, and more
• Open APIs

Pricing:

Prices available on request.

10. BuzzStream

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BuzzStream is an outreach platform built for digital PR, link building, partnerships, and influencer marketing, but it helps with the sales outreach process, too. 

It researches prospects (like bloggers and website publishers), includes X outreach, and runs email campaigns, all from a CRM-style workspace.

If you don’t run outreach campaigns with high volumes but need a platform for SEO-related tasks, BuzzStream is a good choice.

Key features:

• Prospect discovery with contact information, social links, and site metrics
• BuzzMarker Chrome extension for one-click prospect scraping
• CRM with notes, tags, and full interaction history
• Email templates, mail merge, scheduling, and automated follow-ups
• Engagement tracking for email opens, clicks, replies, and X DMs
• Link monitoring with alerts for lost backlinks
• Ahrefs integration
• SEO filters like domain authority for link-building

Pricing:

• Starter ($24/mo): Two users, 1,000 contacts, email outreach, and 30 prospecting credits
• Growth ($124/mo): Three users, 25,000 contacts, bulk send, Ahrefs, 250 credits, reports
• Professional ($299/mo): Six users, 100,000 contacts, API, custom reports, 1,000 credits
• Custom (from $999/mo): Fifteen users and above, 300,000 contacts, onboarding, and tailored features

Simplify and Scale Your Outreach with the Right Tools

Manual outreach can’t keep up with modern sales. The right tools help you reach your target audience, automate repetitive tasks, and personalize emails at scale. Thanks to multi-channel sequencing, you’ll also stay consistent across the entire sales process.

Smarter sales outreach always starts with the right stack. Pick the right tools, and the results will follow. AI features, in particular, are helping sales teams achieve greater scale with no additional cost. Be sure to consider a next-gen platform like Artisan when considering options. 

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Scale your outreach without burning out your team

Artisan’s AI SDR, Ava, automates everything from lead research to follow-ups across email and LinkedIn. She personalizes every message, runs A/B tests, and boosts your deliverability—so you can focus on closing, not chasing.

Book a free demo